About Us

Born from the raw, electric energy of rock n' roll and the soft comforts of soulful indulgence, Shop Purple Umbrella is a brand for the woman who lives between worlds. She's not afraid to dance through the rain, her every day a blend of ease and edge. Inspired by the rebellious spirit of Led Zeppelin’s "Livin’ Lovin’ Maid," we’re here to offer a line of curated, elevated essentials that don’t just look good — they feel good. Each piece is designed to relieve and recharge, a soulful gift to yourself or the ones you love. We try to focus on products made in the USA because your journey to greatness should be grounded in something real.

Welcome to the cool side of everyday rebellion. Our headquarters are based in midtown Manhattan. Feel free to drop us a line.