Rock And Roll For The Body And Soul
Shop Purple Umbrella is the Place Where Wellness Meets Style
Shop Purple Umbrella curates athleisure, loungewear, home gym essentials, and soulful accessories with a modern feminine edge.
Meet Elizabeth
Elizabeth is part of the inspiration for Shop Purple Umbrella. A trademarked fictious character she is at heart a city soul. She greets the morning with calm and closes the night with a little rock ’n roll.
She is a dreamer who reminds us to seek balance: wellness with edge, beauty with purpose, movement with meaning. Every collection we curate is imagined with her in mind — confident, curious, and always in motion.
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Create Your Wellness Space
Turn your home into your sanctuary—one feel-good piece at a time.Your home...
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Yoga & Pilates
Move how you want, in pieces that breathe with you.Flow through your...
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Great Gifts
Soulful little somethings they’ll actually use (and love).Looking for the perfect pick-me-up...
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Comfy Clothes
Chill, stretch, or step out—comfort never looked so good.Soft, stylish, and made...
Why Our Customers Love Us
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Aziza NY, NY
I purchased the Sage bundle from Shop Purple Umbrella almost three months ago and it's still getting me through these tough days. The quality is amazing! Thank you! - Aziza :-)
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Find Sustainable Brands
Shopping with us you can discover small American businesses dedicated to local communities and sustainability.
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Our Community
A growing community of women inspired by style, wellness, and everyday adventur
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Our Mission
Inspired by rock n’ roll and classic American style, we curate premier products for the body and soul— headquartered in New York City and curated across the USA.